Sociology Essays Child Socialising Society

Sociology Essays Child Socialising Society Child Socialising Society Socialisation Every child comes into this world like wet clay, completely bereft of any vices, habits and behavioural patterns. Socialising is the process by which the child moulds itself and learns the process of interacting and surviving in society. There are various key factors that influence this process the family, the peers, the school, society and religious beliefs. The first point of contact to the child and also the most important factor is always the family. The ethics and behaviour that is followed at home is always imbibed unconsciously by the child. Parents are generally role models for children. Hence the socializing skills are passed on in most cases to the offspring. Elder siblings are also a source of influence. It is because of this reason that in the joint family system that existed previously in India, the children were always better adjusted to society. They had such a plethora of individuals to study and imbibe from that under any given circumstances in life, they would adjust and adapt freely. But in the present nuclear family system, the parents play an even more important role in shaping a child’s behavioural patterns. And even in the same family no two children can be the same. This is where the nature versus nurture debate comes in. The genetically ingrained nature has to be nurtured to conform to the rules of society. The most absorptive years in one’s life is till the age of 10. An individual is always on the path of learning but the foundation of what a person becomes is laid during these formative years. Various societies inculcate varied socializing skills amongst their members. It does not indicate that one culture is superior to the other. It just depends on the way that the civilization under study has progressed. A civilization which has cultivated its young generation with a common set of rules and a uniform educational system is more likely to be homogenous and more at harmony amongst themselves. But on the other hand it is also seen that heterogeneous communities, like the United States of America, benefit from the presence of various ethnic minority communities. Each minority community brings along with it, its culture, its ethnicity, their customs etc. Having so many socializing influences makes the parent society a more tolerant one. 1 There are also found to be two types of socializing, depending on the nature of factors that influence them. Positive socializing is one in which a person learns through good and happy experiences. Parents teaching their kids from their experiences, learning from books or from peers are some example of positive socializing. Positive socializing can take on the form of natural socializing and planned socializing. Find out how our expert essay writers can help you with your work Natural socializing is when a child through his own inquisitiveness starts exploring and learning from the various situations around him/her. The way a child responds to such situations is generally genetically ingrained. Planned socializing is when various external factors like parents, teachers, school curriculum, religious doctrines and social dictates try to change the internal response system of the child to conform to more socially acceptable norms. Negative socializing happens when a person understands or begins to comprehend after undergoing a bad experience or ‘learning the hard way’ as it is said. Learning the valuable lesson, that over speeding is dangerous, after meeting with an accident is an example of negative socializing. The victim of a rape too undergoes the trauma of negative socializing after which she shrinks into her own shell and abhors social contact.   Life is always a mixture of positive and negative experiences. The more positive experiences in socializing one has, the happier or more positive the person gets. More negative socializing in a person’s life gets him demoralised and unhappy.   At any given point in time an individual is usually the sum total of his prior socialisation or past experiences. 2 A person does not have any hold over choosing ones parents and place of birth. Thus, effectively a person has no control over the initial socializing influences that one gets in the first 10 or 20 yrs of ones life. But it depends on a person as to how he uses his prior socializing skills and observation power to make a better tomorrow for himself. He should learn from his past and from the situations around himself to better himself. Thus self actualization will set in and a person can work towards his dream of a better tomorrow. 1. http://anthro.palomar.edu/social/soc_1.html 2. http://www.soc.ucsb.edu/faculty/baldwin/classes/soc142/scznDEF.html 3. http://www.delmar.edu/socsci/rlong/intro/social.html 4. Writers Own Analysis

Business Managing financial resources and decisions Essay

Introduction Mrs. Jessica Bell wants to setup her own company which will provide accounting and consultancy solutions. She has collected other necessary information and other aspects are also easily available to her. The name of the company is JAC SOLUTIONS. The company needs $800000 to bear the cost of establishment, working capital and seed capital. She already has 200000 pounds and needs to get 600000 pounds through sources of long term and short term finance. We need to analyze different sources of finances that can eb taken to consideration for bearing the cost of working capital, seed capital and establishment costs. We also need to determine the implications and related advantages and disadvantages of the sources of finance. Apart from this, Mrs. Jessica Bell wants to purchase a property of 350000 pounds for the business purpose and for this she is considering a long term loan for 12 years and a mortgage of 25 years. She has 70000 pounds for initial deposit for the property. Now we need to calculate and analyze that which one will better option for her for buying the property. Apart from this she needs to understand the meaning and importance of financial planning and the information that are needed about a business by the investors and shareholders. We also need to describe the different types of budgets and the importance of budget analysis in decision making process. we will also analyze the financial statements of a profit making organisation. Question P1 Four sources of finances that are available to JAC SOLUTIONS She can consider some sources of finances as discussed below- Venture capital Venture capital funds support growing firms during their inception stages and before they are going for initial public offerings of shares. Firm will get venture capital as a form of equity capital. It represents a highly risky investment in the hope of earning higher return in future. It typically invests into equity or quasi equity instruments in financial market which will be able to share the risk and profit of the investee firm. Venture capitalist not only invests in the new company but also guides the firm actively in taking major decisions. Financial burden of the assisted firm tends to be low. Venture capitalist normally close it position by liquidating the investment from the assisted firm after 7 years. (Chandra, 2011, p.436). Bank Loan Personal or commercial loans from banks and financial institutions are one of the most popular forms of financing. It includes long term and short term loans. Long term loans are useful to finance fixed assets and large expenses like buildings, property and machinery. Short term loans are having duration of one year or less. These are mainly helpful for to pay day to day business expenses like payroll, inventory or any urgent requirements. Private Equity Private equity has become an integral part of the financial services industry in the world in last two decades for funding in small new business. Private equity companies are those which have their own pools of capital invested by different institutions or high net worth individuals and run by such managers who have deep knowledge in financial market linked to the performance of the funds. Private equity companies have their own set of written agreements upon which they judge the investee companies. They also participate in board meetings and can take managerial decisions (Chandra, 2011, p.437). Small Business Administration SBA helps to facilitate loan for a new business venture through a third party lender. It provides various types of financial assistance for the business which are effective and are designed to meet key needs. It includes debt financing, bonds, equity financing. In case of debt financing, SBA does not provide loans directly to the business. But it sets the guidelines for the requirement and then it is lent by lenders, micro lending institutions etc. guarantee of the loan is given by the SBA. Thus a SBA loan is similar to a commercial loan for a business (SBA, 2013). Question P2 Implications of Venture Capital Venture capital is one of the important sources of finance. If an entrepreneur decides toi take the help0 to raise finance for his/her business then he/she may go to the venture capitalists. In this case, the entrepreneur needs not to worry about the finance, the venture capital organisation will look after it but the venture capital firm will also take part in the managerial decisions of the organisation. Advantages and disadvantages of sources of Finance Pros and Cons of Venture Capital Financing The main advantage of venture capital financing is the venture capitalists gamble on the new company. If the new succeeds they earn high rate of return but if the new idea fails then they absorb their losses. If the business fails the new firm won’t have any burden on them. Beside this venture capital also help to grow business quickly. As the venture capitalists have a share in the new business, thus it’s also their interest to improve the network of the business with rich investors who might become more profitable for the business (Cetindamar, 2003, pp. 29-30). There are also some disadvantages of venture capital financing. Venture capitalist owns a large portion of stake in the new company. Although the new company need not to repay the money of the investors but it has some limitations. Venture capitalist invests his money in exchange of shares of the company. This reduces the number of shares in the hand of the founder of the company. Implications of Bank Loan Bank loan can be taken to generate additional finance for the organisation. The implications of bank loan are that it can be arranged against some securities and the borrower needs to pay a fixed rate of interest. The bank will not interfere in any of the managerial decisions. Pros and Cons of Bank Loans The advantages of bank loan are that bank loans are cheap than equity financing and incase of bank loans the bank does not interfere in the managerial decisions of the company. The disadvantage of is that it carries interest which should be refund with the principle amount in a specific duration of time. If the company is unable to repay it within stipulated time period then the bank can overtake the assets of the company which may leads to bankruptcy. Implications of Private Equity The implications of private equity are quite similar with the implications of venture capital. The implications of private equity are that this helps to get additional finance and take the responsibilities of the business and help to take appropriate decisions. Pros and Cons of Private Equity The main importance of private equity investment is that it involves introducing a new partner to the business that will share the responsibilities of the business and help in the managerial decisions. It also helps the business to raise equity at higher price and private equity firms also the help the new company by bringing additional skills and new business networks that will be more profitable for the new company (Benjamin, 2000, p.27). Private equity firm also has some kind of limitations. The promoter of the new company is accountable to the private equity firm for any kind of major decisions. Implications of SBA The implications of SBA are that it helps to get third party loan like bank loans easily. Pros and Cons of SBA The main important advantage of an SBA is that if the company treats the SBA loan properly then its chance of getting bank loan gets easy. It also has some disadvantages like it doesn’t invest directly in the new business. Question P3 Sources of finances for buying the property Mrs. Bell wants to a buy a property of 350000 pounds and she has 70000 pounds in her hand for initial deposit which is 20% of the property. Thus she needs to get funding for 280000 pounds. Long term loan Long term loans are useful for buying property and these are for generally more than 12 months. In this case Mrs. Bell wants to take a long term loan of 280000 pounds for 12 years. In UK the current rate of interest is near about 6% for long term loans (Money.co.uk, 2014). Mortgage Mortgage is a debt instrument which is secured by a specific real estate property and the borrower of the mortgage is bound to pay back the principle with interest rate within a time period. It is used to buy large amount of real estate. In UK the current rate of mortgage is 6% and here the duration of mortgage will be 25 years. Question P4 Borrowed Amount 280000 280000 Total Interest Payment 336000 700000 Total repayment 616000 980000 Total month 144 300 Monthly installment  £ 4,278  £ 3,267 The cost of the long term loan will be 4,278 pounds per month and total interest will paid of 336000 pounds. The cost of the mortgage will be 3,267 pounds per month. Total interest will be 700000 pounds. Thus we can see that the monthly interest of long term loan is higher than the mortgage payment but we should consider that in case of mortgage payment we need to pay more amount of total interest along with the principle amount than the long term loan. But for a starting business it will be better to pay less  monthly installment because it is not sure about how money it will be able to earn in the beginning. Thus mortgage payment method should be chosen as the interest payment will be less. Question P5 Financial planning can be defined as calculating about expected expenses and revenues for the coming financial year. Financial planning is necessary for a business organization to conduct the business activity in a smooth way. Importance Financial planning is important because it states about the probable necessary income and expenditures which will help to earn profit for the business organization. Financial planning includes budgeting method in which managers prepare a budget about upcoming income and expenses that the company has to taken care of. It helps us to set up a sales target and goals for production process. Cash budget states about the future cash receipts and payments for a specific period. It typically takes into account a period in the nearest future. The cash budget helps the business to decide when revenues will be sufficient to cover expenditures and when the organization will need to look for outside financing. It is done monthly to look after the liquidity position of the company. Thus if cash budget has surplus amount of cash then it can be said that the company is well going by fulfilling the revenue target within the budgeted expenditures. Question P6 Financial statements provide financial information to the investors and creditors regarding financial performance of the company. Analysis of financial statements helps the managers to make decisions by understanding the financial condition of the company (Wild, 2006, pp.12-15). For instance, the creditors and banks (capital providers) are generally interested in the safety and profitability of their investment. The balance sheet of the company gives them an idea about where their money was invested by providing detailed information about the assets of company. Shareholders’ equity shown in the balance sheet is important for making decision making because it shows the changes in various equity components including retained earnings. The total net-worth of the company is the sum of retained earnings and shareholders’ equity. Growth in shareholders’ equity by increasing retained  earnings implies accumulated investment returns (Swart, 2004, pp.300-302). Question P7 If the shareholders of this business choose to include debt capital to finance this project then it is very important for the business to have healthy financial statements. Since debt capital is a fixed obligation that requires regular repayment of interest along with principal. The business will have to pay regular interest on outstanding capital even if it incurs losses and has to liquidate assets. If the business is not able to earn more than its cost of capital then the net-worth of the investors will turn negative and business will be a failure. The most important impact of sources of finance on financial statements arises from sale of assets and loan. The impact of loan on financial statements include reduction in net profit due to servicing of interest rate liability; higher provisions for doubtful debts; and increase in liabilities along with increase in assets where funds were employed. The sale of asset helps organizations to realize cash immediately. This strategy is gener ally employed when the organization is unable to generate sufficient cash from core operations. Question P8 Sales budget- It is constructed to estimate the future sales and it can be broken into currency and units. It is used to set a target for sales goals for the company. Production budget- It estimates the number of uni8ts of output which should be produced to meet the sales target. It also states about various costs that are involved in the manufacturing process. Material budget Material budget is constructed after calculating the production requirements after preparing the production budget. It includes cost and amount of raw materials that is needed to conduct the production. Labour budget It is used to calculate the labor hours which will be needed to produce the required amount of output. Cash Budget It is an expectation of future cash receipts and consumptions for a specific  time period. It typically takes into account a period in the nearest future. The cash budget helps the business to decide when revenues will be sufficient to cover expenditures and when the organization will need to look for outside financing. Master budget The master budget is a one-year budget arranging record for the firm incorporating all different budgets. It matches with the financial year of the firm and may be broken down into quarters and, further, into months. On the off chance that the firm plans for the master budget to make continuous record, moving from year to year, then ordinarily a month is added to the end of the budget to encourage arranging. This is also known as continuous budgeting. How budget analysis is useful to make appropriate decision Budget Analysis is very much helpful in making appropriate decisions. Budget helps the organization to decide about the necessary cost and sales target to fulfill. With the help of a budget, management can take proper decisions about the performance of the employees in meeting the target. Budget also helps to determine the efficiency of the managers in fulfilling the target work (The Times 100, 2014). Here we can take example of cash budget. Cash budget is very much necessary as it makes us understand about the situation of cash flow in the company. It is constructed by deducting all the expenses from the sources of cash income. It is done monthly to look after the liquidity position of the company. Thus if cash budget has surplus amount of cash then it can be said that the company is well going by fulfilling the sales goal within limited expenditures. Question P11 All profit making organization conducts some transactions everyday which has to be recorded in respective accounts so as to ascertain and reflect the true position of financial resources. Here we have taken the example of Tesco as the profit making Organization to describe the main financial statements (see appendix). The income statement of Tesco shows the total revenue of 64826 million pounds. It has gross profit of 4584 million pounds and operating income of 3074 million pounds. The company has earned 124 million pounds as net profit for the financial year 2013. From the balance  sheet of the company we can see that the total current asset is 13096 million pounds and total current liabilities are 18985 million pounds. The total asset is 50129 million pounds. The total liabilities and equity is 50129 pounds (Bloomberg, 2014). The Profit and Loss account provides information regarding total revenues, cost of sales, and gross profit. The gross profit is amount of money generated by the firm from direct sale of goods and services to customers which takes into account the direct cost of production (like cost of raw materials, labors, overheads, etc.). It also provides administrative and operating expenses and profit. The net profit for the period is shown in the reserves and surplus section of balance sheet. Without the P&L account it will not be possible for organizations to analyze true position of business on particular date. The balance sheet reflects the true financial position of firm by showing the total assets, liabilities and equity capital of the promoters. The assets and liabilities are also classified according to time period (long-term or short-term). Long-term or fixed assets include land, machinery, furniture, etc. and long-term liabilities include term loans, debentures, etc.; short-term assets are cash, bills receivables, inventory, etc. The assets are financial resources owned by profit making firm whereas liabilities are resources owed by firm to internal and external stakeholders. The total assets should always be equal to total liabilities and owners’ equity capital. This is because liabilities are sources of fund and assets are application of funds implying that theoretically they should be equal (Gallagher and Andrew, 2007, pp.62-68). Conclusion From the above study we can see that there are different types of sources of finances available to Mrs. Bell like venture capital, private equity, bank loan and small business administration. Depending upon the implications and the related advantages and disadvantages she probably choose bank loan as the source of her necessary finance. We have also seen the meaning and importance of financial planning and how information related to financial statements are helpful to the investors, shareholders and employees of the organisation. Apart from this, cash budget is also very much essential for managers to take important decision regarding the current position of the company. Thus from the above study it can be concluded that to take any  important decision in an organisation we need to analyze each and every aspect of the organisation and the financial position of the organisation. References Chandra. P., 2011. Financial Management. India: Tata McGraw-Hill Education. SBA, 2013, What SBA Offers to Help Small Businesses Grow. [online]. Available at: http://www.sba.gov/content/what-sba-offers-help-small-businesses-grow. [Accessed on: March 31, 2014]. Cetindamar, D., 2003. The Growth of Venture Capital: A Cross-cultural Comparison. USA: Greenwood Publishing Group. Benjamin, G., 2000. Angel Financing: How to Find and Invest in Private Equity. USA: John Wiley & Sons. Gallagher, T. J. and Andrew, J. D., 2007. Financial Management: Principles and Practice. 4. United States: Pearson Education, Inc. Swart, N., 2004. Personal Financial Management. 2. New Delhi: Juta and Company Ltd. Wild, J. J., 2006. Financial Statement Analysis. 9. New Delhi: Tata McGraw-Hill Publishing Company Limited. The Times 100., 2014. Budgeting and cash flow. [Online]. Available at: http://businesscasestudies.co.uk/business-theory/finance/budgeting-and-cash-flow.html#axzz2xXcthI5I. [Accessed on: March 31, 2 014]. Money.co.uk., 2014. Compare Secured Loans. [Online]. Available at: http://www.money.co.uk/loans/secured-loans.htm. [Accessed on: March 31, 2014]. Bloomberg., 2014. Tesco Plc (TSCO:London Stock Exchange). [Online]. Available at: http://investing.businessweek.com/research/stocks/financials/financials.asp?ticker=TSCO:LN. [Accessed on:4/5/2014]. Bibliography Landstrom, E., 2012. Handbook of Research on Venture Capital. UK: Edward Elgar Publishing. Chandra. P., 2009. Projects 7/E. India: Tata McGraw-Hill Education. Brigham, E., 2013. Financial Management: Theory & Practice. Cengage Learning Cendrowski, H., et al., 2012. Private Equity: History, Governance, and Operations. New Jersey: John Wiley & Sons. Bartzokas, A., 2004. Financial Systems, Corporate Investment in Innovation. and Venture Capital. UK: Edward Elgar Publishing. Metrick, A., 2011. Venture Capital and the Finance of Innovation. USA: John Wiley and Sons.

Lesson 6 Case Studies Essay - 1585 Words

Lesson 6 Case Studies Milan Shrestha International American University MGT 500 : Organizational Behavior and Leadership Sushil Pant October 17, 2014 Chapter 12 Effective Communication: Partnership in Italy. The given case is about effective communication. In the case, Melissa Chang who is handling all sorts of sourcing activities at the company, she is asked to travel to Venice, Italy to meet her company’s partnering company. She is asked to travel for solving the issues that has made a bad impression of her company towards the partnering company. As before also Melissa’s colleagues cancelled their trip to Moscow at the last minute which hampered their relationship with other partners†¦show more content†¦And at the second day, her communication skill was so effective that the behavior of Italian partners changed and they were much warmer and willing to sit down and discuss details of work. So her response to the feelings of the Italian partners helped her analyze the situation properly. Melissa’s also noted down Italian partner’s cues or issues and answering correctly to the partner’s efficiently. Mainly the active listening of Melissa helped her answer thoroughly. Melissa established rapport towards the partners which effectively communicate to help them feel comfortable. So Melissa’s communication style impacted the performance of the Italian partners which we can see in the case that Italian partners projected plan for the next fiscal year and also a formal dinner in her honor was arranged. Italian partners also praise Melissa for her quick actions and decisiveness. Question 2: Primary source of information to Melissa’s visit The primary sources of information prior to Melissa’s visit to Italy was the establishment of effective communication in between the Italian partners and her company in order to solve the issues. Italian partners requested several times for information to Melissa’s colleagues but it was not fulfilled. So to tackle the communication barriers in between the two partnering companies is the primary source to Melissa’s visit to Italy. The act of removing theShow MoreRelatedEssay about Health Care767 Words   |  4 Pagesto six (6) pages in length; refer to the Assignment Format  page for specific format requirements. This written assignment has two parts and involves combining the case studies from lessons 1-4. For each of the case studies, you are responsible for selecting the appropriate case at the end of the applicable chapter and response to the question. In each of the cases you will respond as if you are the hospital administrator. 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Fall of Enron - Free Essay Example

Sample details Pages: 4 Words: 1190 Downloads: 4 Date added: 2019/08/08 Category Business Essay Level High school Topics: Enron Essay Did you like this example? The documentary The Smartest Guys in the Room talks about the corrupt practices by executives of the seventh most important corporation in the United States named Enron and how this led to its bankruptcy. In the beginning this company was only dedicated to the energy business, however, after its consolidation in 1985 with Houston Natural Gas and InterNorth it focused towards other business-related activities. From Enrons distribution and transmission of energy and gas, to the development of energy plants around the globe, it ultimately contributed to their exponential growth in the market. Don’t waste time! Our writers will create an original "Fall of Enron" essay for you Create order Even after the massive fraud committed by the companys top executives such as Ken Lay, Jeffrey Skilling, Andrew Fastow, Lou Pai, their unethical practices resulted to be detrimental not only for them but also for their employees and shareholders. Without regard from Enrons values these executives wanted to keep on profiting from the company for personal gain. In less than a year, the fall of Enron created a severe international impact. This left tremendous repercussions in respect to the energy markets. Because of Enrons bankruptcy nearly all employees lost their jobs, which means they also lost access to their pension salaries. Additionally, the companies which had contracts with Enron suffered a loss in revenue beside the employee layoff. The film explains two important strategies that unpack the reasons for Enrons end. First, there is the practice of the mark-to-market accounting; a subjective method by which they count non-existing profits. Throughout, the film it is more commonly known as Hypothetical Future Value (HFV). Enrons executives used HFV to overcome the losses that were generated by previous frauds in the oil industry, ones which were committed by some of Enrons important public figures. Jeff Skilling, former CEO of the company, introduced the calculus of HFV. To be more specific, it consisted on the alteration of documents that indicated Enrons financial status. The company would earn considerable amounts of profit when in reality the documents did not reflect their economic situation. According to the film, the possibility of booking a potential future profit was done on the same day they signed a deal. The irregularities investigated by authorities established that the company was earning high profits that were statistically impossible because of the industry in which they were immersed. To the world, Enron possessed the benefits they claimed to have. So, because of the alleged revenue they gained, multiple stockholders invested in the company to the point where they received appraisal from Wall Street. It is important to highlight the fact that Enrons workplace transformed into an environment where ethical egoism reigned. This is can be seen in the matter that Enron transgressed all the principles and professional ethics a company should have. The top executives lost their integrity by making dishonest decisions based on their long-term and self-interested reasons, which in this case was their self-enrichment. This showed their lack of responsibility and loyalty with their customers but especially the lack of their good faith and honesty. Jeff Skillings favorite book The Selfish Gene played an important role in Enrons path. The book is about the way in which greed and competition led human nature, which represents what happened with those who held the reins of the company. The compelling notions Skilling derived from the book and his highly competitive vision is what helped him design the system by which he would guide Enron. This system is known as: Performance Review Committee (PRC), which was introduced in the documentary as the second strategy. This system promoted an intense competition between co-workers, where they would be rated in a scale from 1 to 5 (1 as in less productive and 5 as in most productive). Approximately 10% of Enrons employees who were qualified as 5 would be fired because the company did not want intelligent people catching on to the false data they were providing. With this system, Enron measured their employees performance by analyzing the amount of profits they could produce. So, the higher an employees PRC score went, the higher the probability was that he or she would be dismissed. This constant and fierce competition is an ethical trap because ones values are at stake. An ethical trap consists when two codes of ethics are in conflict which causes a moral dilemma. This can be seen in the matter that they were told to do better but if they did they would be fired. According to the text Intro to Business Law, as well as its definition, the trap reduces a persons sense of morality. This happened at Enron because employees were involved in a striking rivalry between them and they would not stop at any cost. This was done with the purpose of producing more profit for the company. In reality, it is true that people are naturally competitive. However, employees at Enron were so influenced by the system that even though they wanted to be better than their co-workers, in the long run that costed them their job because of the principles the company strived to look for in thei r workers. Another vision Jeff Skilling had was his Darwinist theory; that only the fittest people can survive, this was how he believed the world worked because he affirmed that money was the greatest motivator. This ethical trap lures people to abandon their values and it is used as a medium to justify unethical behaviors by making them look rewarding; however, according to the text Intro to Business Law, money contributes to happiness but does not equal it. This trap can make someones life easier but not happier, because it can provide amenities that increases ones life standards. On top of that, they world may consider this trap was the reason of Enrons bankruptcy. On a certain level it is because it was what the executives wanted but, the documentary lets us understand that is more than the money itself. Enron fell because of its people and their anti-values. The companys executives shared an Utilitarianistic vision of the end justify the means. Due to their arrogance, greed and pride they made un-ethical decisions to the point where they were determined to accomplish their goals regardless of the cost. In this way, they would justify their actions by doing something that is morally wrong just to take advantage of the situation. Enrons fell also left in evidence how media condescendly acted because they did not limit the lack of transparency there was since the beginning. Enron had personal relationships with media journalists, this resulted in the company having an influential image that led people to believe the company was doing well. Therefore, investors were more likely to give money to the company because of the image they represented. Overall, it is important to recognize that people need a moral path to guide themselves through life. In respect to Enron, their success was dependent on their ethics because they are the foundation of a long-term reputation; however, given its history, authorities should legislate to reprehend companies that deceive others. They should demand more transparency, create rules that protect pensioners and regulate the systems of control and auditing more strictly. By Ashley n Baez gomez Miami us florida